8 Effective Tips to Manage a Gen Z Team Generation Z popularly called Gen Z is gradually coming into the workforce. According to data, Gen Z will make up 27% of the global workforce by 2025. Gen Zers are the most diverse and innovative generation of employees yet. But harnessing their strengths requires new management skills. …
Business financing is a critical aspect of any small business. Funding gives your business the boost it needs to grow and thrive. There are various small business financing options. You will need to consider several factors like the application process, interest rates, requirements, etc. Funding can greatly impact the future of your business. Read on …
The Entrepreneur’s Guide to Small Business Financing Read More »
A product launch is like preparing to make a good first impression on a date. You want your target audience to be so impressed that they fall in love with your product instantly. But how do you make a good first impression? Creating a new product goes beyond developing it. It involves product launching, promotion, …
7 Effective Product Launch Ideas That Work in 2022 Read More »
A business strategy is a powerful tool that helps a company define various components necessary to achieve its business goals. Have you ever thought about why some companies perform better than others? Why have some companies stayed competitive over the years? Well, companies that stand out create and execute an effective strategy. These components include …
Growth marketing takes traditional marketing to another level, adding multiple layers like A/B testing, data-driven email campaigns, SEO optimization, value-adding blog posts, etc. With thousands of businesses established every month in the United States, it has become increasingly difficult for businesses to stand out from the saturated market. Developing creative strategies with a customer-first approach …
Best Marketing Strategies for 2022 2021 was a defining year for many businesses, especially in light of the pandemic. One thing is for sure, more businesses’ have now seen the need to be more strategic about their marketing. After all, marketing is a core aspect of any business. As the year draws to a close, …
What is Crisis? What does crisis management mean? In order to understand that, we must first understand what is a crisis? According to Merriam-Webster dictionary, crisis is an unstable or crucial time or state of affairs in which a decisive change is impending. In a business setting, a crisis can be defined as a crucial …
The Business Model Canvas is excellent for strategic business idea mapping and management, providing stakeholders the opportunity to better understand, test, and improve upon ideas, plans, and strategies. The tool is a one-page document that shows how the various parts of a business work together for success. You can sketch anywhere, either on a whiteboard …
When expanding on your business idea, the most important thing you need to consider is how to satisfy the needs of your potential customers. To satisfy customer needs, you must provide value to them. Of course, you will have a tough time providing value to your customers without a proper business model. A good business …
What is Revenue Model and How Does it Create Value? Read More »
The Chief Financial Officer (CFO), has a multitude of responsibilities within an organization, with nearly all of them being related to significant financial decisions. The combination of these detail-oriented tasks as well as administrative duties means that the CFO plays a vital role in ensuring that the company is running optimally as well as setting …
Shawn Khorrami Outlines Skills to Look for in A Successful CFO Read More »
