Shawn Khorrami

Crisis Management

What is Crisis? What does crisis management mean? In order to understand that, we must first understand what is a crisis? According to Merriam-Webster dictionary, crisis is an unstable or crucial time or state of affairs in which a decisive change is impending. In a business setting, a crisis can be defined as a crucial …

Crisis Management Read More »

What is Revenue Model and How Does it Create Value?

When expanding on your business idea, the most important thing you need to consider is how to satisfy the needs of your potential customers. To satisfy customer needs, you must provide value to them. Of course, you will have a tough time providing value to your customers without a proper business model. A good business …

What is Revenue Model and How Does it Create Value? Read More »

Shawn Khorrami Outlines Skills to Look for in A Successful CFO

The Chief Financial Officer (CFO), has a multitude of responsibilities within an organization, with nearly all of them being related to significant financial decisions. The combination of these detail-oriented tasks as well as administrative duties means that the CFO plays a vital role in ensuring that the company is running optimally as well as setting …

Shawn Khorrami Outlines Skills to Look for in A Successful CFO Read More »

Shawn Khorrami Explains What It Takes to Be a Successful CEO

The position of CEO within any company has a broad set of expectations associated with it. For CEOs to lead effectively, there are certain traits, behaviors, and ideals that can be a deciding factor in whether or not a particular CEO is fit for the job. Shawn Khorrami, the Founder of Khorrami Consulting, has an overview …

Shawn Khorrami Explains What It Takes to Be a Successful CEO Read More »

How Current Trends are Transforming Email Marketing

by Special Guest Marcus Stanek Shawn Khorrami believes that if there was a theme for the 21st Century, it’s about doing more with less. If the end of the 20th Century represented the Information Age, then the beginning of the 21st Century is about getting a jump on the Productivity Age. A key ingredient to this Productivity Age …

How Current Trends are Transforming Email Marketing Read More »

How to calculate customer lifetime value for your business

Of all the marketing metrics you have at your disposal, customer lifetime value or CLTV, is one of the most useful. CLTV refers to the amount of money an individual will bring to your brand during their lifetime as a paying customer. Rather than offering a generalized idea of customer’s shopping and purchasing habits, calculating …

How to calculate customer lifetime value for your business Read More »